Ho Rui An, JoelInformation
Ho Rui An, Joel is a Singapore-based graphic and communication designer and a recent graduate of LASALLE College of the Arts with a BA (Hons) in Design Communication. His work operates at the intersection of design and strategy, blending disciplines to craft solutions that bridge practice and research, from printed matter to digital experiences.

With a deep love for branding, print, and typography, his aesthetic merges minimalism with a distinct sense of gravitas. Naturally curious and strategically driven, he has a tendency to ask too many questions, a weakness for a well-set typeface, and a firm belief that the best ideas only reveal themselves after the tenth iteration.

When he is not in front of his computer, he can be found hunting down the best chicken rice in the city, nursing what is definitely not his fourth coffee of the day, or running @offthepost.store, his curated edit of vintage football jerseys for the discerning collector. He is always open to commissions, collaborations, and the occasional good conversation.



Education

LASALLE College of the Arts
(BA) Hons in Design Communication
2023—2026


Kingston University London
Graphic Design BA (Hons)
Exchange Programme
Jan—Apr 2025

Temasek Polytechnic
Diploma in Communication Design 
with Merit
2017—2020



Experience

OuterEdit
Account Management Intern

May—Jun 2025


Fable
Junior Designer
Aug 2022—Jun 2023

Practice Theory
Design Intern
Jun—Oct 2019

ACRE Design
Studio Assistant
Feb—Apr 2017




Achievements

Indigo Design Award 2021 
Book Design Category
“GOAL 2034”
Silver Medal

Convertium Pte Ltd
Communication Design 
Course Award 2020
Bronze Medal

National Council of Social Service
Beyond the Label Youth Outreach Creative Initiative 2019
Gold Medal

WorldSkills Singapore 2018
Graphic Design Technology
Temasek Polytechnic School of Design Representative
Certificate of Participation

Temasek Polytechnic
Diploma+ Programme
Transcultural Studies
2017—2019

Temasek Polytechnic Director’s List
AY2017/18, AY2018/19



Work Features

Give Meaning to Data
Form_Flux_Futures Exhibition
National Design Centre
2024


Fine City

Echoes for Tomorrow Exhibition
LASALLE College of the Arts, Gallery 1
2024



Give Meaning to Data
2024

A project completed as part of Design Thinking and Practice Module at LASALLE College of the Arts in collaboration with Ng Wen Hui, Jade & Wang Yue Xiao
In the current age, data has become a driving force in our daily lives. Our information channels, interactions and digital footprints are seamlessly and ubiquitously captured, collected by algorithms and analysed in data centres to steer the world we live in. 

    Give Meaning to Data is a three-week project inviting us to creatively explore and represent data in both physical and digital formats. Through nine sessions, we experimented with data collection, analysis and visualisation techniques, applying computational aesthetics to transform raw data in compelling data narratives.



    GOAL 2034
    2020

    Editorial, Book Design, Campaign and Brand Identity
    Indigo Design Award 2021 
    Book Design Category
    Silver Medal
    GOAL 2034 represents Singapore’s aspiration to compete in the world’s most prestigious football tournament—the FIFA World Cup. But is this ambition a realistic target or merely a pipe dream?

    This book offers a design interpretation of GOAL 2034, aiming to spark discussions and invite people to share their perspectives on its feasibility and potential.

    Organised into two halves, the first section takes a journalistic approach to explore the current state of Singapore football, while the second envisions a design interpretation of what GOAL 2034 might look like if Singapore achieves this monumental goal.

    LASALLE College of the Arts’ 
    Year in Review 18/19
    2019

    Publication, Digital
    Completed at Practice Theory
    As one of Asia’s leading contemporary arts and design institutions, the college boasts 8 faculties that offer more than 30 diploma, undergraduate and postgraduate programmes in contemporary arts and design education. The LASALLE College of the Arts’ Year in Review 18/19 is an annual summation that celebrates the college’s highlights, achievements and headline events of the year.

    The design of the site builds upon the idea of convergence—the navigation and content hierarchy is emphasised, with its animation suggesting a gathering of various programmes, nationalities, viewpoints and practices in one institution. The distinct architecture of LASALLE’s campus, and the institution’s colour scheme is similarly reflected, and ‘comes together’ through the pixels and code of its digital home. The team also designed a printed compendium to the digital YIR centred around the same visual language.




    Vivamus Condimentum
    • Lorem Ipsum Dolor-Sit Amet
    • Vivamus sed condimentum leo commentarriat
    • Tr. Aliquam efficitur suscipit magna vel
    • Publisher: Querido
    • Design: Quisque Malesuada
    • Typeface: Fusce Elementum Sapien 


    Vivamus Condimentum
    • Lorem Ipsum Dolor-Sit Amet
    • Vivamus sed condimentum leo commentarriat
    • Tr. Aliquam efficitur suscipit magna vel
    • Publisher: Querido
    • Design: Quisque Malesuada
    • Typeface: Fusce Elementum Sapien